how about water instead of pepsi?

i love this idea. and when i think how it could do good in the world “i’d like to buy the world a dasani and keep it company” oops. wrong drink – wrong brand….but you get the point.

seriously. i have been working alot lately on the idea of “social media for social change”. this is a far cry from using social media to sell hip hop records and rock and roll but it is so unbelievably fulfilling – and i see this and think wow – Jaimie Oliver needs to drop one off at every school filled with WATER.

did you know that many schools do not have DRINKING WATER? it’s true. And then let’s take it larger to underserved nations. Imagine if you could randomly donate a bottle of water to an inner city school kid who only has a choice of soda or sugared fruit punch at school? Imagine if you could drop this machine in the middle of an area recently struck by natural disaster and allow people to donate bottles of water to survivors.

The concept right now is harnessed around pepsi – but truly it could be anything inside that vending machine – food, water, medical supplies – really anything.  How awesome is that?

Pepsi’s social vending lets users buy drinks for friends remotely

It was not long ago that we wrote about frinXX, the German service that enabled users to buy drinks for friends remotely via Facebook. Now, in a similar vein, Pepsi’s new “Social Vending System”, lets users buy PepsiCo drinks for their friends through a digital vending machine.

Users of the touch screen vending machine can choose to buy a drink for themselves, subscribe to the Pepsi Refresh Project, send a drink to a stranger, or to gift and redeem a drink from a friend. In order to send a gift, users choose a drink, enter the recipient’s name and mobile phone number, and type a personalized text message to be sent along with a unique code to the recipient’s phone. There is also the option to then record a video message using a camera built in to the vending machine. Once the text message has been received by the gift recipient, the code can be entered at a Pepsi social vending machine to redeem the gifted drink, and the pre-recorded video message will be played back on the touch screen.

report on Mashable claims ‘a PepsiCo rep says Facebook or other social media integration “are Phase 2 — being explored as it evolves’’. With or without any further development, this remains a fine example of an established brand innovating with social media. (Related: Pharmacy vending machine offers location-based specials through Foursquare
— Vending machine rewards mental agility — Vending machines sell after-party shoes.)


Good Enough To Post: Adult Truths

adult truths

1.      I think part of a best friend’s job should be to immediately clear your computer history if you die.

2.      Nothing sucks more than that moment during an argument when you realize you’re wrong.

3.      I totally take back all those times I didn’t want to nap when I was younger.

4.      There is great need for a sarcasm font.

5.      How the hell are you supposed to fold a fitted sheet?

6.      Was learning cursive really necessary?

7.      Map Quest really needs to start their directions on # 5. I’m pretty sure I know how to get out of my  neighborhood.

8.      Obituaries would be a lot more interesting if they told you how the person died.

9.      I can’t remember the last time I wasn’t at least kind of tired.

10.   Bad decisions make good stories.

11.  You never know when it will strike, but there comes a moment at work when you know that you just aren’t going to do anything productive for the rest of the day.

12.  Can we all just agree to ignore whatever comes after Blue Ray? I don’t want to have to restart my collection…again.

13.  I’m always slightly terrified when I exit out of Word and it asks me if I want to save any changes to my ten-page technical report that I swear I did not make any changes to.

14.  I keep some people’s phone numbers in my phone just so I know not to answer when they call.

15.  I think the freezer deserves a light as well.

16.  I disagree with Kay Jewelers. I would bet on any given Friday or Saturday night more kisses begin with Miller Lite than Kay.

17.  I wish Google Maps had an “Avoid Ghetto” routing option.

18.  I have a hard time deciphering the fine line between boredom and hunger.

19.  How many times is it appropriate to say “What?” before you just nod and smile because you still didn’t hear or understand a word they said?

20.  I love the sense of camaraderie when an entire line of cars team up to prevent a jerk from cutting in at the front. Stay strong, brothers and sisters!

21.  Shirts get dirty. Underwear gets dirty. Pants? Pants never get dirty, and you can wear them forever.

22.  Sometimes I’ll look down at my watch consecutive times and still not know what time it is.

23.  Even under ideal conditions people have trouble locating their car keys in a pocket, finding their cell phone, and Pinning the Tail on the Donkey – but I’d bet everyone can find and push the snooze button from 3 feet away, in about 1.7 seconds, eyes closed, first time, every time.

24.  The first testicular guard, the “Cup,” was used in Hockey in 1874 and the first helmet was used in 1974. That means it only took 100 years for men to realize that their brain is also important.

25.  There are two ways to live your life..
One is as though nothing is a miracle,
The other is as though everything is a miracle.
Albert Einstein