The article below caught my eye. Social Media has become such a powerful way for people to express their voices. But consider this: Many of the questions that are illegal for a potential employer to ask you – or at the very least in appropriate – can be answered by looking at your social stream. Are we facing a new era of silent discrimination? You wouldn’t be human if your opinion of a person was not somehow swayed in either direction based on postings about politics, religion, sexual orientation, etc…
Corporate Culture is more important than ever – and Social allows a company to either protect it’s culture, grow it or diversify it in new ways that were not possible prior to the age of personal broadcasting.
Oh the tangled webs we weave…will social just end up being “self filtered”? Where can one express one’s opinion in public without it affecting them in private?
1 in 5 Tech Firms Rejected a Job Applicant Because of Social Media
Social media profiles are a great way to network and promote yourself, both personally and professionally, but they are also a great way to sabotage yourself with stupid, incriminating content.
And indeed, it turns out that one out of five technology firms has rejected a job applicant because of something they included on their social media profile, according to the 2012 annual technology market survey conducted by Eurocom Worldwide and its associated agencies.
This finding is especially remarkable because a previous wave of the study found that only around 40% of the tech executives surveyed were even looking at profiles of job applicants at all. While that number has probably increased, the fact remains that a large proportion of executives who look at social media profiles are finding something they don’t like.
Mads Christensen, Network Director at Eurocom Worldwide, offered a summary of the findings which makes me want to climb in bed, turn the lights out, and pull the covers over my head forever: “The 21st century human is learning that every action leaves an indelible digital trail. In the years ahead many of us will be challenged by what we are making public in various social forums today.”
More positively for social media, the Eurocom survey also found that 49% of tech executives said they plan to increase spending on social media in the next year. Of course, social media is still haunted by the unresolved question of ROI, as 57% of surveys said they are still unable to measure the impact of social media spending.